The CLIENT ASK AND CAMPAIGN EXECUTION
Create Digital, Print, OOH, and social solutions for UCSD’s new campaign.
The “Look Deeper” campaign. Focusing on alumni who have graduated from UCSD and are movers and shakers in their respective industries. Each one highlighted as a seperate illustration. The illustrations use a horizon line to hammer home the thought of looking beyond the surface.
How'd ya do it?
Photoshop, Illustrator, UI/UX design (for website production)